Traditional SaaS companies brought with them a change in software pricing, from a licensing model to a fixed recurring model. The next evolution of pricing within SaaS is usage-based pricing – recurring contracts, but variable pricing, often on a monthly / quarterly basis. When does this pricing structure make sense, and what implications does it have for your product, GTM, and cash flow?
In this session of SaaS Talks, we will discuss how usage-based pricing is being adopted by Exotel & Signzy, how this pricing structure is evolving and its implications.