On a mission to enable brands to switch from virgin plastic to sustainable alternatives, Cirkla is building a comprehensive end-to-end platform that provides solutions from portfolio assessment to product delivery. In this edition of #JourneyToFounding, Vaibhav Goel, Co-founder & CEO of Cirkla takes center stage to share their approach to enabling brands to meet their sustainability goals. 00:00 – 00:20: What are you building at Cirkla? 00:21 – 01:32: How is Cirkla helping brands in meeting their sustainability goals? 01:33 – 02:35: What was the turning point that led you to start up? See what the team is building here: https://www.gocirkla.com/