Topic: Marketing

India’s real advantage in SaaS

In this freewheeling interview, Aneesh Reddy – founder of Capillary Technologies and a member of the Stellaris Founder Network – talks about the opportunities and pitfalls of building a SaaS […]

How Whatfix evolved its pricing and go-to-market strategy

As an early stage product startup, there are 100s of experiments you can run to figure out a go-to-market strategy. In a detailed interview with Stellaris, Whatfix founder Khadim talks […]

The why and how of startup media

Two years ago, during my stint at The Economic Times (ET), I met the CEO of a consumer internet company who I’d been tracking from his early days. He had […]